Wednesday, March 30, 2011

Organic cotton and reusable bags are steps toward the greening of the fashion industry, but organizers of the Runway to Green project say considering the size, scope and celebrity of players such as Gucci, Burberry, Stella McCartney and Tommy Hilfiger, it can do much more.

The project kicked off Tuesday night, with 29 top-tier designers staging a runway show to raise money for environmental education and awareness programs. The designers also have agreed to participate in the Natural Resources Defense Council's "Clean by Design" program, which will teach them how to integrate greener practices into many aspects of their businesses, from raw materials, fabric finishing and production, to packaging, recycling and shipping.