Delano Businesses Get Cash Mobbed

By: Lily Wu - Email
By: Lily Wu - Email

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Saturday, March 24, 2012

Cash Mob Day was a blessing for shops like Bluebird Arthouse in Delano. The store was one of five chosen for the event.

On this Saturday, more than 80 new customers came and spent money at Bluebird. Sales at were about four times the amount than those on a typical Saturday.

"I am so thankful for the Cash Mob, bringing me a whole new customer base. People that didn't know we were down here that came," said Emily Brookover, owner.

Brookover said operating a small locally owned business can be tough and a daily struggle.

"We don't have the buying power or the advertising budgets to really compete with big business," she said. "Things like the Cash Mob and other grassroots efforts that are specifically to support local business, they're hugely important."

Cash Mob Wichita joined more than 200 other cities around the world for the first ever International Cash Mob Day. Shoppers were asked to spend at least $10 in one of five selected stores.

"We're creating more than just a help for local businesses. We're creating a community of people that are having a lot of fun together, having a lot of fun making a difference, and giving people an excuse to go shopping," said Jill Miller, founder of Cash Mob Wichita.

More than 1,700 members have joined the Cash Mob Wichita group page on Facebook.

Organizers plan to have at least one Cash Mob Day per month.


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